Failed Automotive Project Led to Apple's Development of AI Chips
apple autonomous chips
| Source: Mastodon | Original article
Apple's AI chips were built by a company that initially developed a car. The same firm now focuses on AI technology.
The car that never shipped built Apple's AI chips, a surprising legacy of the company's canceled self-driving car program. As we previously reported on Apple's "Thermonuclear" response to OpenAI's threat, the tech giant has been investing heavily in AI development. The Apple car project, also known as Project Titan, may have failed to produce a commercial vehicle, but its technological legacy lives on through the company's advanced AI chips.
The chip technology born from the project is quietly becoming the backbone of Apple's AI future. People from the Apple silicon team were heavily involved in designing the processor used for the car's autonomy, which had the equivalent processing power of four M2 Ultras combined. This powerful AI chip is now being utilized in other areas of the company.
What to watch next is how Apple will continue to leverage this technology to enhance its AI capabilities and stay competitive in the market. With the company's focus on owning its model weights and developing autonomous research loops, it will be interesting to see how these advancements play out in the future.
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