Survey: Gender gap in chatbot use among US adults closed since 2024, though men still use them daily; ChatGPT shows equal rates (Pew Research Center)
| Source: Techmeme | Original article
A Pew Research Center survey finds the gender gap in chatbot use among U.S. adults has closed since 2024, though men remain more likely to use them daily, with ChatGPT usage equal across genders.
A Pew Research Center survey released in June 2026 finds that the gender gap in chatbot adoption among U.S. adults has disappeared since 2024. While men remain more likely than women to use chatbots on a daily basis, overall usage rates for the two genders are now equal, and the flagship model ChatGPT shows identical adoption levels across men and women.
The closing of the gender divide signals that conversational AI is moving from a niche curiosity to a mainstream tool for a broader cross‑section of the population. Equal uptake suggests that barriers such as perceived relevance or comfort with AI‑driven interfaces are diminishing, which could reshape how developers prioritize features, content moderation, and accessibility. For marketers and product teams, the shift underscores the need to address usage patterns rather than gender‑based targeting.
Looking ahead, analysts will watch whether daily usage among men translates into higher engagement metrics or revenue, and whether women’s less frequent use will rise as chatbots become embedded in everyday workflows. Subsequent Pew releases and industry reports will likely track adoption of emerging agents beyond ChatGPT, offering insight into how AI integration evolves across demographics and device ecosystems.
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